About
Katie Forgey is a Los Angeles-based creative specializing in writing, content management, and digital marketing. Most recently, she served as Senior Copywriter at EdTech startup Sketchy.
​
Katie spent the beginning of her professional career working overseas in Japan and the United Kingdom, and possesses a Master of Arts in Modern English Literature from University College London. In her free time, she enjoys camping, hiking, gardening, and hanging out with her two blind cats.
Work Experience
CONTENT MARKETING MANAGER & COPYWRITER
Freelance / Various Companies
London, UK & Los Angeles, CA / 2016 – Present​
​
-
Brand consulting across various industries, including EdTech, entertainment, fashion, beauty & wellness, publishing, and more
-
Understand clients’ unique goals and create bespoke content strategies that increase conversion and improve brand sentiment
-
Manage content production process while coordinating with internal stakeholders
-
Write SEO-driven copy for email, blog, site, ads, social media, PR, video, and more, while establishing a consistent brand tone of voice
-
Audit existing project management workflows and offer strategic alternatives to streamline processes and improve communications
-
Clients include: CreatorDAO, The Design Collaborative, G/FORE, Alexa Kelley Jewelry, Lately Restaurant, For-Keeps Ltd., Typecraft, Wood & Jones, and more
SENIOR COPYWRITER
Sketchy Group LLC
Los Angeles, CA / 2021 – 2022
​​
Content Management
-
Manage integrated digital marketing campaigns from ideation through execution, including: build and maintain marketing calendar, identify campaign opportunities, brief projects, manage asset production and delivery, coordinate content reviews, and monitor performance via KPIs
-
Own the development of the Sketchy Blog, including: identify compelling topics, improve SEO, write thought leadership, manage writers, promote, and publish
-
Lead weekly status meetings with cross-functional teams, coordinate with internal stakeholders to maximize strategic planning, and act as key point of contact for marketing communications
-
Work with Marketing, Product, and subject matter experts to analyze consumer trends, customer insights, and end user behaviors to strengthen marketing efforts
Copywriting
-
Write all copy for email, site, social media, blog, video, enterprise (B2B), and more across the entire customer journey, while regularly testing and adapting to improve impact
COPYWRITER
​Good American
Culver City, CA / 2020 – 2021
​
-
Wrote copy for email, site, SMS, ads, social, blog, print, video, internal documents, and more
-
Developed messaging for product launches, editorial campaigns, and marketing promotions, ensuring copy was accurate, compelling, and consistent across all touchpoints
-
Coordinated content reviews, revisions, and approvals across departments
SENIOR COPYWRITER
​BH Cosmetics
Burbank, CA / 2019 – 2020
​
-
Developed strategy for product launches, editorial campaigns, and marketing promotions
-
Elevated the brand tone of voice across email, site, social, video, retail displays, and more
-
Managed the blog, including: writing weekly content, improving SEO, and increasing brand sentiment, which led to a 400% increase in engagement in the first month
SUB-EDITOR & CONTENT WRITER
Global Listings Ltd
London, UK / 2016 – 2017
​
-
Managed EMEA clients such as PBS America, Nat Geo, NBC, History Channel, and more
-
Wrote and edited copy for program synopses, PR, social media, and website
-
Oversaw a team of writers and translators across dozens of countries
Education
MASTER OF ARTS - MODERN ENGLISH LITERATURE
​
University College London / 2015-2016
Dissertation: Katherine Mansfield and Japan
BACHELOR OF ARTS - ENGLISH LITERATURE
​
Chapman University / 2009-2013
Dissertation: Individuality & Instinct: D.H. Lawrence's Tortoise Series
INTERNATIONAL STUDY
​
City University London / Spring 2012
​
Richmond University of Rome / Fall 2011
